Consumer Insights – Page 5 – Enriched Insights

Building Your Word of Mouth

Development of social media changed significantly not only the way how brands communicate with their consumers but also how brands

Thinking about a new communication campaign we usually expect it be catchy and leading consumers to go to a store

The idea of cross-selling enhancement has been always attractive to us as marketers. Quite often it’s perceived so obvious and

I think that many of you remember charts with the results of consumer panels analysis. Quite often when we do

Consumers segmentation has always been one of the core marketing topics. Many companies spend big budgets on conducting segmentation studies